Branding & Identity

SNBT Plus - Brand Identity & Positioning

Developed a vibrant, illustrative wordmark logo and comprehensive brand identity system for SNBT Plus, a Gen Z-targeted test preparation service. Strategic brand positioning that balances approachability with authority.

Brand IdentityLogo DesignIconography

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Kuliah Tanpa Tes - Brand Identity & Design Strategy

Developed innovative brand identity for Kuliah Tanpa Tes that overcomes skepticism through strategic color-coded visual separation of academia (blue) and innovation (orange).

Brand PositioningLogo DesignVisual Storytelling

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